FREE DELIVERY ON ORDERS OVER $50 - NEW SCALP + HAIR OIL IS LIVE! SHOP NOW
5 review stars25,000+ 5-Star Reviews
Gift Cards

"Botox in a bottle" | 29% more elasticity in 14 days

Restore Firmness and

Brightness

"I've been using it for 2 weeks, someone thought I was 40... I'm 62!"

- Hannah P..

"Botox in a bottle" | 29% more elasticity in 14 days

Restore Firmness and

Brightness

"I've been using it for 2 weeks, someone thought I was 40... I'm 62!"

- Hannah P..

HOW PEPTIDES WORK

Peptides are powerful collagen-boosting molecules that signal your skin to repair and renew itself. They help improve firmness, elasticity, and hydration, making skin look smoother and more youthful—without irritation.


Clinical results in 14 days

In a clinical study on subjects age 35-65, our Peptide Serum after daily use:


  • Increased skin elasticity by 29.4% for firmer, bouncier skin

  • Visibly improved skin tone & radiance for a healthy glow

  • Dermatologist-approved & suitable for sensitive skin

Important Tip for Best Results:

Apply the peptide serum first to damp skin. For the full hydrating effect and best results, we recommend pairing this Peptide Serum with our Face Moisturiser!


Prepare yourself for the firmest and brightest skin of your life with our Elasticity Boosting Duo!

How Soon Will I See Results?

Every skin is different and results may vary but, most people see a difference in hydration instantaneously, and the elasticity effects ramp up achieving a 29% improvement in just 14 days.

Elasticity Boosting Duo

✔ BEST SELLER

Combine Serum + Moisturiser for Best Results

$52.20

$58.00

Save 10% + Free Delivery

Save 10% with this bundle! Dryness and loss of elasticity? This duo is for you! The moisturiser will nourish and the peptide serum will improve your skin's elasticity! Clinically proven to make a 29% difference in 14 days!

1
A cluster of three golden sparkles on a transparent background.

Visibly Improves Brightness

Improves skin elasticity by 29% in 14 days!

Simple water droplet logo with orange outline on a transparent background.

Deeply Hydrates and Plumps

✔ The UpCircle Beauty Promise

100% recyclable packaging in a glass bottle, jar or aluminium tube. Formulated without palm oil, parabens, phthalates, silicones, mineral oil and parfum. These products are natural, sustainable, vegan, cruelty-free and contain a repurposed ingredient.

People Are Raving About it!

Over 1,000+ ⭐⭐⭐⭐⭐ reviews!

Side-by-side comparison of a woman's face before and after a skincare treatment.

It works in my opinion! These

- Sophie L, verified customer

A woman and child smiling outdoors on a sunny day.

After having my little one, my skin totally changed. I took this picture 3 weeks after using the Serum and I think my skin is noticably more firm now.

- Sarah A, verified customer

A person smiling, wearing a dark top and decorative earrings.

The Peptide Serum has made my skin more plump and the moisturiser made it really glowy and hydrated.

- Claire L, verified customer

THE

Spacecraft illustrated with labeled components like antennas and cameras.

BEAUTY PROMISE

shop our range

Peptide Serum with Custard Apple + Blood Orange

Use our Peptide Serum morning and night to help boost collagen and boost skin elasticity. After rigorous clinical testing, this Peptide Serum has been proven to improve skin elasticity by 29% over the course of 14 days! 

 

The Serum is packed with niacinamide and vitamin C. Our upcycled ingredient, custard apple, is not only great at hydrating the skin, but it also contains antioxidants and antimicrobial properties that have benefits like preventing premature ageing, boosting collagen production and soothing skin irritations. 

 

Rich in upcycled blood orange water, this Serum is an expert at brightening skin, as well as having regenerative properties that can help heal scars.

 

This Serum is recommended for all skin types, even the most sensitive skin, due to it’s soothing and anti-inflammatory properties. 

 

Inspiring, upcycling, uplifting: This Peptide Serum is made with custard apple extracted from the food industry grounds to make your skin glow!

 

The UpCircle Promise
Dermatologically approved, vegan, sustainable and cruelty-free. Housed in a glass bottle.

$30.00

Eye Cream with Hyaluronic Acid & Coffee

A gentle dermatologically approved eye cream with hyaluronic acid and coffee to brighten, refresh and renew, reducing the appearance of dark circles and fine lines.

 

This multi-award winner is suitable for all skin types. Use both morning and night. The eye cream should be the first part of the moisturizing section of your skincare routine. 

 

Inspiring, upcycling, uplifting: this brightening eye cream for dark circles is made with coffee oil extracted from repurposed grounds and anti-inflammatory maple bark extract, a by-product of the wood industry.

 

The UpCircle Promise 
100 per cent vegan, cruelty-free and dermatologically approved. Housed in a glass jar with aluminium lid.

$28.00

The Caffeinated Duo

Know anyone who is coffee and skincare obsessed? Then look no further. Our Caffeinated Duo is the perfect and budget-friendly gift! The duo includes our multi award-winning coffee face serum and coffee eye cream.


The Face Oil with upcycled coffee oil helps to brighten and nourish the skin. It’s formulated with hydrating rosehip and skin-supporting sea buckthorn oil. Suitable for all skin types and also makes an excellent hair or beard oil - a perfect gender-neutral present!


The Eye Cream brightens, refreshes, and renews, dramatically reducing the appearance of dark circles and fine lines. It’s formulated with upcycled coffee grounds and soothing maple bark extract, a by-product of the wood industry, making it suitable for all skin types.


The UpCircle Promise

Both products are housed in premium frosted glass bottles.

$48.00 $53.00

Night Cream with Hyaluronic Acid + Niacinamide

A gentle, dermatologically approved, unscented overnight moisturizer to nourish, repair and protect the skin. Suitable for all skin types.



Formulated with replenishing niacinamide to even skin tone, hyaluronic acid to hydrate and rosehip oil to promote overnight skin regeneration. This night cream is made with repurposed blueberries, rich in Vitamin A, the cold-pressed extract protects against blue light and is a source of pro-retinol that works to minimise the signs of ageing skin. Your skin’s best night sleep yet.



As seen in Refinery29 and Elle. Winner of the "Best Moisturizer" award in the Fashion Spot Best All-Natural and Organic Beauty Products of 2022 Awards, as well as winner of the Vegan Beauty Awards in 2024.

 

Inspiring, upcycling, uplifting: This night cream is made with the anti-oxidant rich extract of repurposed blueberries, a by-product of the juicing industry. 



The UpCircle Promise
100 per cent vegan, cruelty-free, dermatologically approved and clean. Housed in a glass jar with aluminum lid.

$28.00

SHOP THE FULL STORE

ALL YOU NEED TO KNOW

We’re here to help!

Joaquín Guzmán and Emma Coronel with their daughters holding hands at a public event.

We're A B-Corp

Logo of Cruelty Free International with a leaping rabbit design.

Certified Cruelty Free

'Soil Association COSMOS Organic certification logo.'

Certified Organic

Black and white vegan logo with a sunflower design.

Certified Vegan

Two people wearing matching black 'UpCircle' shirts smiling at the camera.

Siblings by chance, business partners by choice!

When we discovered that more than 500,000 tonnes of coffee grounds are sent to landfill per year in the UK, my brother Will and I started collecting brewed coffee from cafes across London and transforming it into skincare products.


Now, 9 years later, we've saved 450 tonnes of coffee and rescued other
ingredients from the argan, tea, juice, olive, date and wood industries.


We're now the #1 upcycled beauty brand in the UK, backed by dermatologists and celebs. We're proud to have proven to the world that beauty products can be circular, affordable and performance-led!

- Anna and William Brightman

newletter image